{"id":22818,"date":"2025-06-23T07:19:26","date_gmt":"2025-06-23T07:19:26","guid":{"rendered":"https:\/\/innovation.at\/?p=22818"},"modified":"2025-07-24T15:05:43","modified_gmt":"2025-07-24T15:05:43","slug":"innovation-talk-13-pewag-group-startet-mit-serea-locks-ein-neues-geschaeftsfeld","status":"publish","type":"post","link":"https:\/\/innovation.at\/en\/innovation-talk-13-pewag-group-startet-mit-serea-locks-ein-neues-geschaeftsfeld\/","title":{"rendered":"innovation talk 13: Pewag Group startet mit \u201cSerea Locks\u201d ein neues Gesch\u00e4ftsfeld!"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\tNEWS<\/a>\u00a0 \u00a0 |<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tinnovation talk 13: Pewag Group startet mit \u201cSerea Locks\u201d ein neues Gesch\u00e4ftsfeld!\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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innovation talk 13: Pewag Group startet mit \u201cSerea Locks\u201d ein neues Gesch\u00e4ftsfeld!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Von der Kette zum digitalen Fahrradschloss: Wie Pewag mit Serea-Locks ein neues Gesch\u00e4ftsfeld erobert<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Pewag, weltweit bekannt f\u00fcr hochwertige Kettenl\u00f6sungen, er\u00f6ffnet mit dem smarten Fahrradschloss Serea-Locks<\/strong> ein neues Kapitel in der Unternehmensgeschichte. Ziel war es, die langj\u00e4hrige Kompetenz im Bereich Sicherheit auf das stark wachsende Fahrradsegment zu \u00fcbertragen \u2013 mit einem innovativen und zugleich alltagstauglichen Produkt.<\/p>\n

Das Ergebnis ist ein smartes Schloss, das sich \u00fcber eine Smartphone-App steuern l\u00e4sst. Die Besonderheit: Es funktioniert v\u00f6llig ohne Batterie.\u00a0Dank NFC-Technologie wird lediglich eine minimale Menge Energie direkt vom Smartphone \u00fcbertragen, um das Schloss zu entriegeln.<\/p>\n

Am 23. September 2025 l\u00e4dt Pewag zum Innovation Talk 13<\/strong> ein. Im Mittelpunkt steht die Entwicklung von Serea-Locks \u2013 von der ersten Idee \u00fcber die Zusammenarbeit mit der isn Innovationsplattform bis hin zur erfolgreichen Produktreife.<\/p>\n

Gemeinsam mit Rob Bekkers beleuchten wir, wie ein Traditionsunternehmen mit gezielter Innovationsstrategie und nutzerzentriertem Vorgehen ein neues Gesch\u00e4ftsfeld erschlie\u00dft. Dabei wird deutlich, wie wichtig digitale Innovationsplattformen, fr\u00fches Nutzerfeedback und eine klare Vision f\u00fcr den Erfolg neuer Produkte sind.<\/p>\n

\u00a0<\/p>\n

Die Veranstaltung bietet praxisnahe Einblicke in moderne Innovationsprozesse und zeigt, wie Unternehmen neue M\u00e4rkte systematisch und mutig erschlie\u00dfen k\u00f6nnen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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innovation talk 13<\/strong>:
Pewag Group startet mit „Serea Locks“ ein neues Gesch\u00e4ftsfeld<\/b><\/p>\n

When: <\/strong>23. September 2025, 13:00 \u2013 13:45Uhr<\/span><\/p>\n

Where:<\/span><\/b> Free online dialog via Zoom<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tRegister for innovation talk<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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innovation talks are a new format from the innovation service network team. With the innovation talks, we want to give you insights into exciting innovation projects and at the same time pass on our customers' first-hand experiences!\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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More news from the world of innovation:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPodcast-Start: Wir m\u00fcssen \u00fcber wirksame Innovation reden\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tElisabeth Holler\t\t<\/span>\n\t\t\t\t\n\t\t\tMarch 15, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tInnovation Challenges: Wie Crowd Innovation den Forschungstransfer neu denkt\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tElisabeth Holler\t\t<\/span>\n\t\t\t\t\n\t\t\tMarch 15, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCrowd in Motion startet nach erfolgreichem Review in Phase 2.0\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tElisabeth Holler\t\t<\/span>\n\t\t\t\t\n\t\t\tMarch 6, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tTiroler Impulstage 2026: KI Sprint mit Prof. Reinhard Willfort\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tElisabeth Holler\t\t<\/span>\n\t\t\t\t\n\t\t\tMarch 3, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPewag startet ausgezeichnet ins Jubeljahr der Innovation\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tElisabeth Holler\t\t<\/span>\n\t\t\t\t\n\t\t\tFebruary 19, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t10 Jahre innovat\u00fcv – das Jubil\u00e4um\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tBarbara Hofer\t\t<\/span>\n\t\t\t\t\n\t\t\tNovember 28, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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innovation talk #13: Mit Serea-Locks beweist Pewag, dass starke Innovation nicht nur auf technologischer Kompetenz beruht, sondern auch auf Offenheit f\u00fcr neue Wege.<\/p>","protected":false},"author":34,"featured_media":23431,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_mo_disable_npp":"","inline_featured_image":false,"footnotes":""},"categories":[113,21,19],"tags":[30,77],"class_list":["post-22818","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inno_talks","category-news","category-slider-2-startseite","tag-innovation","tag-innovation-talk"],"acf":[],"yoast_head":"\ninnovation talk 12: Kickoff zum KI-Changeprozess f\u00fcr dein Unternehmen<\/title>\n<meta name=\"description\" content=\"innovation talk 12: Kickoff zum KI-Changeprozess f\u00fcr dein Unternehmen \u27a4 isn im Gespr\u00e4ch mit Morgendigital GmbH \u27a4 16.5. 13:00 Uhr\" \/>\n<meta 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